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Department of Engineering

Nokia demonstrate new technology at the Department

Nokia demonstrate new technology at the Department

Point and Find barcodes

Matt Johnson, a Phd student (2004-2008) who was supervised by Professor Roberto Cipolla, now works for Nokia Point & Find. Roberto invited Matt back to the Department earlier this year to demonstrate the Nokia Point & Find product. Matt demonstrated a realtime, fully working implementation and demonstration of an algorithm that he and Roberto had developed in 2004 which is now commercially deployed on Nokia handsets.

I really enjoyed presenting our product to the students and discussing some of the underlying concepts behind mobile computer vision, and was encouraged by their enthusiasm for the material.

Matt Johnson

Matt said 'I really enjoyed presenting our product to the students and discussing some of the underlying concepts behind mobile computer vision, and was encouraged by their enthusiasm for the material.'

Roberto said about the day 'The students really enjoyed seeing the theory of the course they were being taught being brought to real life by Matt's realtime demo.'

The Nokia Point & Find, is a new way to connect with information and services on the go, the service marries the digital world with the physical world. The new platform enables businesses to engage with consumers in real time with relevant content. Point & Find enables people on the move to access relevant information and services on the internet, simply by pointing their mobile phone camera at real-life objects. A beta version of Nokia Point & Find, focusing on movies, is now available in the UK and US. Capabilities will later expand into other services and countries. “We believe that this first Nokia Point & Find-based service for movies will add something special to the cinema experience. Simply by pointing their camera phone at a poster for a new movie, people can watch the trailer, read reviews, and find the closest cinema where it is playing,” said Philipp Schloter, General Manager, Nokia Point & Find.

Nokia Point & Find is an open service platform on which other companies can build customised experiences for their potential customers.

Nokia Point & Find uses advanced real time image processing and recognition technologies to link the user to digital content and services. It also recognises bar codes, integrates GPS positioning technology, and supports category-specific text-entry search. When the phone is pointed at an object, Nokia Point & Find uses a variety of the phone’s capabilities including the camera, internet connectivity, and GPS positioning to evaluate the object. Then, by rapidly searching through a database of virtually tagged items, the system identifies the object and returns a set of links to associated content and services.

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