Academic Division: Manufacturing and Management
Research group: Strategy and Policy
Telephone: +44 1223 3 38187
David Probert’s research is based on an integrated understanding of science, engineering and business management. By working with organisations at all stages of technological development, the aim is to provide comprehensive support from early stage exploration, through multi-business unit technology strategy to end-of-life issues.
Technology roadmapping, as an approach to strategic planning, is a particular focus of the research. It provides a very adaptable means of analysing complex managerial and strategic considerations, and integrates many other technological assessment activities. Technology intelligence systems, evaluation methods for early stage technologies, portfolio and project selection techniques, are examples of research areas that complement a roadmapping perspective. The need to effectively communicate the plans that derive from roadmaps leads to research into visualisation techniques.
Consideration of the technology lifecycle stimulates research at the front end of technological innovation, and also at product end-of-life, when technology replacement may be necessary. The managerial challenges arising in these areas are also addressed through research into technology leadership and the role of technology managers, for example the CTO.
Uncertainty, risk and resilience
Consideration of risk aspects in strategic planning, particularly in roadmapping; resilience of industrial systems; risk treatment in selection of technology projects.
Inspiring research through industrial collaboration
The STIM (Strategic Technology and Innovation Management) consortium engages a group of companies in the active steering of a portfolio of projects.